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Litmus Test for Starting a New Business

While planning the strategy for a new business, before starting to execute, ask the following questions. They are sort of a Litmus Test for if we should enter the market or not.
  1. Are we disrupting the target market?
  2. Do we have resources to deliver?
  3. Can we sell enough to grow?
  4. Filled out the Business-Model-Canvas?

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